An electrically-controlled water flow regulator for use with a poultry watering system receives potable water at a first, high flow rate and reduces the water flow rate of the water provided to watering valves that dispense water to the flock within a poultry house. A variable control valve uses a needle-shaped cone to engage a mating port inside the housing of the regulator. A motor controls the linear movement of the control valve in incremental steps to adjust the water flow rate provided to the flock. A feedback component enables the variable control valve to maintain the water flow rate at a desired set point for the flock. The desired set point for the flock is controlled or automated to match the growth of the flock over their growth cycle. An electrical controller and suitable cabling enable multiple regulators to be controlled efficiently and cost-effectively.