An inflatable picture frame shaped to have the appearance of a conventional picture frame. In an inflated position, the inflatable picture frame will have the contours of a conventional picture frame and a bottom member angled to a front position for front support, and legs that fasten in a rear position to form a linked rear support. A flat and rigid transparent central portion contains a sleeve in which to place a picture or card. A system for attaching an inflatable picture frame to a wall comprising an adhesive folding box attached to a recess in a back portion of the inflatable picture frame which may then be attached to a support structure.