A surface excitation ranging method includes installing a customized grounding arrangement for a power supply located at earth's surface, wherein the customized grounding arrangement fulfills an impedance criteria or ranging performance criteria. The method also includes conveying an electrical current output from the power supply along a target well with a metal casing. The method also includes sensing electromagnetic (EM) fields emitted from the target well due to the electrical current. The method also includes using distance or direction information obtained from the sensed EM fields to guide drilling of a new well relative to the target well.