An image forming apparatus includes a printing device, an output value converting unit, and a controller. The output value converting unit is configured to (a) change pixel values of pixels alternatively determined in a primary scanning direction and a secondary scanning direction so as to delete a dot on the pixels in a solid part in a target image and (b) change pixel values of pixels that are alternatively not determined in the primary scanning direction and the secondary scanning direction so as to gain a dot size of the pixels in the solid part. The controller is configured to control the printing device so as to print the solid part with dot sizes corresponding to the pixel values.