In one embodiment, a system includes a processing circuit and logic integrated with the processing circuit, executable by the processing circuit, or integrated with and executable by the processing circuit. The logic is configured to cause the processing circuit to obtain an image of an object viewed by a user of an augmented reality or virtual reality device (hereafter the AR/VR device). The logic is also configured to cause the processing circuit to determine one or more keywords that describe the object and search at least one knowledge base using the one or more keywords and contextual factors to produce context relevant to the object. Moreover, the logic is configured to cause the processing circuit to send the context to the AR/VR device.