A process that incorporates teachings of the subject disclosure may include, for example, detecting a video cue frame within the multimedia data. The video cue frame has an image portion including alternative multimedia content and an encoded message, wherein the alternative multimedia content is imperceptible at a display device during a normal display rate presentation. The alternative multimedia content is obtained from the video cue frame responsive to receiving a first selection of a first alternative display rate that differs from the normal display rate. The alternative multimedia content is provided for display at a display device based on the encoded message. Other embodiments are disclosed.