Invention Grant
- Patent Title: System and method for promoting marketable items
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Application No.: US15612556Application Date: 2017-06-02
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Publication No.: US10587926B2Publication Date: 2020-03-10
- Inventor: Scott White
- Applicant: AT&T INTELLECTUAL PROPERTY I, L.P.
- Applicant Address: US GA Atlanta
- Assignee: AT&T Intellectual Property I, L.P.
- Current Assignee: AT&T Intellectual Property I, L.P.
- Current Assignee Address: US GA Atlanta
- Agency: Guntin & Gust, PLC
- Agent Mark Wilinski
- Main IPC: H04N21/478
- IPC: H04N21/478 ; G06Q30/02 ; H04N21/443 ; H04N21/6405 ; H04N21/6408 ; H04N21/643 ; H04N21/81 ; H04L29/06 ; H04N21/422 ; H04N21/472 ; H04N21/4722 ; H04N21/61 ; H04N21/8545 ; H04N21/858

Abstract:
A system that incorporates teachings of the present disclosure may include, for example, a media processor having a controller to receive from a media communication system metadata describing one or more marketable items depicted in a media program supplied by the media communication system, present images of the media program at a media presentation device without highlighting the one or more marketable items, present an icon at least at one of a remote controller managing operations of the media processor or the media presentation device to indicate a presence of the one or more marketable items in one or more of the images presented at the media presentation device, detect a selection of the icon, and highlight the one or more marketable items. Other embodiments are disclosed.
Public/Granted literature
- US20170272823A1 System and Method for Promoting Marketable Items Public/Granted day:2017-09-21
Information query