The invention relates to an apparatus (100), a video system, a method and a corresponding computer program and a computer readable medium for managing a personal channel (210) of a user (200). The apparatus (100) is configured to control a search engine (300) with a specified search string (132) that the apparatus (100) has generated by combining a predefined search string (122) and a metadata piece (214). Thereby, the apparatus (100) retrieves a non-linear content (314) item being similar to a specific linear content item being referenced by the metadata piece and causes a recommendation (152) to the user (200) to add the retrieved non-linear content item to his personal channel (210).