A method (100) for generating a geographic coordinate and a device (500) for generating a geographic coordinate. The method (100) comprises: enabling a device to point to a position point (102); obtaining data including a geographic coordinate of the device, a relative height between the device and the position point and pointing information of the device (104); and generating a geographic coordinate of the position point based on the data (106). The device (500) for generating a geographic coordinate comprises a pointing module (502), a data obtaining module (504) and a generating module (506). By enabling the device to point to a desired position point, a geographic coordinate of the desired position point can be obtained rapidly.