Disclosed are systems and methods for detecting the specific location, orientation, surface plane(s) and scale of a real-world object, and providing an augmented reality (AR) experience of the object based therefrom. The disclosed systems and method provide a novel, efficient and accurate mechanism for launching an AR application that provides an AR view of a captured or currently being viewed image. The instant disclosure's AR positioning and tracking systems and methods provide a streamlined system that maximizes the device's computational resources in order to accurately determine and track the viewed object's and the capturing device's positioning and orientation, as well as the object's physical dimensions, thereby ensuring an efficiently produced AR experience.