There are provided systems and methods for location-based embedded patterns for vehicle detection and data processing. A user's device, which may be connected to or associated with a vehicle may include a directional camera capable of capturing images in a direction for a directional perspective of the vehicle, such as a front, side, or back. The image captured may have an embedded pattern or code that is associated with data that may decoded or retrievable using the embedded pattern. The vehicle's device may utilize the code to determine the data and may activate a process for an application based on the data. In some embodiments, the data may also be loaded to the process or may cause the process to load or retrieve other data. The vehicle's device may utilize the process based on a location of the vehicle, as well as services provided at the location.