Systems and methods present adapted content for a visitor or visitors to a physical environment. A computing device in the physical environment produces a digital media input file associated with at least one visitor to the physical environment and determines a presence of a statistically negative neuro-efferent indicator in the digital media input file. The computing device then selects electronic presentation content based on whether the statistically negative neuro-efferent indicator is present in the digital media file, and provides the electronic presentation content to the physical environment. The electronic presentation content can be selected based on an analysis of an existing library of media selections, either in advance, or at the time of presentation.