A computer system tracks geographical locations traversed by a user to provide location based services. One or more geographical locations traversed by a user are tracked via a portable location device. Geo-fencing areas corresponding to the one or more geographical areas are determined. One or more geo-fencing area profile scores are generated for the user based on attributes of the traversal of the geo-fencing areas. Re-location of the user to a new geographic location is detected via the portable location device. Location-based services are provided for the new geographic location based on at least one geo-fencing area profile score of the user. Embodiments of the present invention further include a method and program product for tracking geographical locations traversed by a user to provide location based services in substantially the same manner described above.