A printing method is provided and includes: ejecting a photo-curable ink from a head onto a print medium by an ejection amount v2 required of matte-finish printing; irradiating a light after a standby time t2 is passed to cure the photo-curable ink in a manner that a matte finish is obtainable; ejecting a transparent-photo-curable ink from the head onto the print medium by an ejection amount v3 greater than the ejection amount v2 and less than or equal to an ejection amount v1 required of glossy-finish printing; and irradiating the light after a standby time t3 shorter than a standby time t1 is passed to cure the transparent-photo-curable ink which is ejected.