A position specifying device communicable with a transmitter supporting Bluetooth Low Energy (BLE) is provided. The position specifying device includes: a signal receiving unit configured, by using multiple antennas each having different directivity, to receive BLE radio signals transmitted from the transmitter and to measure respective receiving strengths of the BLE radio signals; and a specifying unit configured to specify a position of the transmitter by comparing the respective receiving strengths measured via each of the multiple antennas.