Embodiments of the present invention provide a system for location-based trafficking for resource accumulation. The system may monitor location data of a mobile device of a user to determine when the user is within a predetermined distance from a specific geographical location of a resource. The system may then automatically transmit a token alert across a wireless network to the mobile device, activating a resource accumulation application to cause a user interface of the mobile device to display an augmented reality of a camera display that includes a virtual token. In some embodiments, the system determines that some advanced interaction has occurred between the user and a merchant associated with the geographical location of the resource and, in response, provides additional virtual tokens or improves the benefit to the user for one or more virtual tokens.