Techniques of automatic subscription control in distributed computing systems are disclosed herein. In one embodiment, a method includes using a server to monitor a utilization level of an automatically subscribed computing service by a user. The method also includes determining whether the utilization level of the user with the automatically subscribed computing service is below a preset threshold. When the utilization level of the user is below the preset threshold, the server automatically unsubscribes the user from the computing service. While the computing service remains automatically unsubscribed to by the user, the server can monitor for a new version or update of the computing service. Upon detecting a new version or update, the server can automatically re-subscribe the user to the computing service of the new version without user input.