A method for creating a dynamic entity location map, includes sending an electronic communication to a first entity, obtaining, when the electronic communication is opened, notification data, calculating a location at which the electronic communication was opened based on the notification data, storing, in a database, a record that contains an association of the location and the first entity, wherein the database stores a plurality of records of entities with associated location data, and generating a map interface that displays a geographical region and displays an icon for the first entity, the icon being displayed at a position within the geographical region based on the location associated with the first entity.