A well pumping assembly has a stator mounted in a housing, the stator having an axially extending stator cavity. The stator has windings that when powered create an electromagnetic field into the stator cavity. A pump has a landed position within the stator cavity. The pump having a non-rotating pump portion and a rotating pump portion. Magnets mount on the rotating pump portion and impart rotation to the rotating pump portion in response to the electromagnetic field. A neck on a downstream end of the pump has a running and retrieval feature for engagement by a running and retrieving tool to retrieve the pump from and install the pump in the landed position.