Embodiments of this disclosure disclose a method and apparatus for providing a voice service. An embodiment of the method comprises: analyzing, in response to receiving first voice request information sent by an intelligent voice device containing a display, the first voice request information to determine a user demand; determining an alternative operation associated with the user demand based on a configured optional operation set; generating prompt information for guiding a user to execute the alternative operation; and pushing the prompt information to the intelligent voice device containing the display to enable the intelligent voice device to show the prompt information on the display. The embodiment realizes a user demand based differential operation prompt, and improves the efficiency of the voice service.