A vehicle closure member sealing system includes a first seal including a first bulb section and an inflatable geometric feature disposed on a discrete portion of the first seal. The inflatable geometric feature includes a second bulb section separate from the first bulb section. A pressure source is configured to communicate a fluid into the second bulb section to inflate the inflatable geometric feature between a first position and a second position. The vehicle closure member sealing system may be utilized to seal a side door or liftgate.