A system may receive, from multiple data providers or multiple platforms, data associated with content, a content provider that provides the content, and multiple channels via which the content is provided or consumed. The data may include first data, received from a first data provider or a first platform, that is associated with a different file type than second data received from a second data provider or a second platform. The system may include a data model associated with the first data and the second data. The system may aggregate the data from the multiple data providers or the multiple platforms. The system may identify a relationship between the first data and the second data. The first data and the second data may be different types of data. The system may perform an action based on the relationship between the first data and the second data.