A network communication device comprises physical layer (PHY) circuitry configured to transmit and receive radio frequency electrical signals to communicate directly with one or more separate network devices; and medium access control layer (MAC) circuitry. The MAC circuitry is configured to: initiate transmission of a packetized message that includes a neighbor awareness networking (NAN) public action frame; receive a data connection request message from a second network device that includes one or more quality of service (QoS) requirements; initiate transmission of a data connection response message that includes data exchange time window information and channel information; and communicate data device-to-device with the second network device according to the data exchange time window information and channel information.