A mechanism is described for facilitating interest-based enhancement in media quality according to one embodiment. A method of embodiments, as described herein, includes receiving eye tracking information from a wearable computing device, where the eye tracking information contains data relating to pupils of eyes of a user having access to the wearable computing device. The method may further include enhancing quality of at least contents of media, if a size of a pupil is determined to have been altered due to the user's interest in the contents, where the media having the enhanced contents is encoded and communicated back to the wearable computing device to be rendered at the wearable computing device.