A method of an electronic device is provided. The electronic device includes a display, a memory storing instructions, and at least one processor electrically coupled with the display and the memory. The at least one processor is configured to control to display at least one content in a first area, control display a first tag mapped to a first content in a second area, in response to detecting an input on the first content included in the at least one content, control to display a second tag distinguished from the first tag, in a third area, and map the second tag to the first content, in response to detecting an input to move the second tag to the second area, the second tag being displayed in the third area.