Techniques are described herein that are capable of dynamically installing plugin(s) for application(s). An agent plugin is caused to run in a deployment of a specified application (e.g., across multiple machines in a cloud environment or “on premises”). The specified application is packaged to include the agent plugin. The agent plugin is used to install designated plugin(s) dynamically based on configuration information regarding the specified application. The configuration information indicates that the designated plugin(s) are to be installed in response to the specified application being deployed.