An apparatus and system for launching and/or capturing an unmanned aerial vehicle (UAV). The apparatus includes a moving substrate having an electromagnetic end effector and a UAV with a metallic strike plate to be attracted to the end effector when the electromagnet is activated. The system includes a movable robotic arm having a free end and a secured end; an electromagnetic end effector connected proximate to the free end of the robotic arm; a UAV with a metallic strike to be attracted and held to the electromagnetic end effector when the electromagnetic end effector is active; trajectory software configured to control a location of the free end of the robotic arm; and a control module for receiving input data, analyzing the data and using the trajectory software to control the location of and activate or deactivate the electromagnetic end effector. Also described are methods for launching and capturing the UAV.