Invention Grant
- Patent Title: Proxy-based profile management to deliver personalized services
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Application No.: US15788251Application Date: 2017-10-19
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Publication No.: US10769643B2Publication Date: 2020-09-08
- Inventor: Sreenivasa Rao Gorti , David Patron , Paul Vanvleck , Javier B. Arellano
- Applicant: AT&T INTELLECTUAL PROPERTY I, L.P.
- Applicant Address: US GA Atlanta
- Assignee: AT&T Intellectual Property I, L.P.
- Current Assignee: AT&T Intellectual Property I, L.P.
- Current Assignee Address: US GA Atlanta
- Agency: Guntin & Gust, PLC
- Agent Jay Anderson
- Main IPC: G06Q30/00
- IPC: G06Q30/00 ; G06Q30/02 ; H04L29/08 ; H04W4/029 ; H04W4/21

Abstract:
A method includes receiving, at a server associated with a merchant, an identification token associated with a mobile device located in a service environment associated with the merchant. The identification token includes an opaque token generated by a source other than the mobile device. The method includes, receiving an address of a profile agent associated with the mobile device. The profile agent is distinct from the mobile device. The method includes sending to the profile agent, a request for a user profile associated with the mobile device, where the request includes the identification token, and receiving an opaque user profile responsive to the request. The method also includes sending a personalized offer associated with the merchant to the profile agent based on the opaque user profile. The profile agent causes application of preferences and policies associated with the mobile device to the personalized offer to determine whether to forward the personalized offer to the mobile device.
Public/Granted literature
- US20180041602A1 Proxy-Based Profile Management to Deliver Personalized Services Public/Granted day:2018-02-08
Information query