Invention Grant
- Patent Title: Determining advertisement content based on cluster density within dynamic visibility fence
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Application No.: US15260482Application Date: 2016-09-09
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Publication No.: US10769660B2Publication Date: 2020-09-08
- Inventor: Siddique M. Adoni , Gregory J. Boss , Norbert Herman , Shubhadip Ray , Dhandapani Shanmugam
- Applicant: INTERNATIONAL BUSINESS MACHINES CORPORATION
- Applicant Address: US NY Armonk
- Assignee: INTERNATIONAL BUSINESS MACHINES CORPORATION
- Current Assignee: INTERNATIONAL BUSINESS MACHINES CORPORATION
- Current Assignee Address: US NY Armonk
- Agency: Roberts, Calderon, Safran & Cole, P.C.
- Agent Brian Restauro; Andrew D. Wright
- Main IPC: G06Q30/02
- IPC: G06Q30/02 ; G06F16/28
Abstract:
Systems and methods for determining advertisement content based on cluster density analysis of advertisement targets within a dynamic visibility fence are disclosed. A computer-implemented method includes determining, by an advertisement determination device, a dynamic visibility fence for a time, the dynamic visibility fence defining a first set of advertisement targets, determining, by the advertisement determination device, an advertisement to display based on cluster analysis of the first set of advertisement targets, and displaying, by the advertisement determination device, the determined advertisement.
Public/Granted literature
- US20180075481A1 DETERMINING ADVERTISEMENT CONTENT BASED ON CLUSTER DENSITY WITHIN DYNAMIC VISIBILITY FENCE Public/Granted day:2018-03-15
Information query
