The present invention encompasses a novel soil-repellent reactive resin seal for markings or coating of areas of ground or trafficways, for example roads, based on cold plastic. Compared to established prior art systems, this sealing leads to reduced adhesion of soil, especially in hot and/or dry, dusty environments. Thus, the marking retains better visibility than conventional markings, even in dry, hot regions. Otherwise, the marking sealed in accordance with the invention has comparable mechanical properties to the prior art.