A method of and system for purchasing an item using contributions from multiple people enables multiple users to contribute towards a gift. Typically the gift is one that each user would not purchase individually, but as a group, each user is able to contribute a portion of the total payment. Preferably, a gift host selects the gift, provides desired information and invited contributors are informed of the gift by email. The invited contributors then provide the necessary information to contribute before a deadline is reached. If the contributions are enough to purchase the gift, the gift is purchased and is given to a gift receiver.