A display apparatus, including a display panel which includes a light emitting element, a storage configured to store a plurality of compensation coefficients corresponding to a plurality of gray levels according to a parasitic capacitance of the light emitting element, and a processor configured to obtain a compensation coefficient from the plurality of compensation coefficients based on at least one of a position of a scan line and a gray level of scan data, compensate the gray level of the scan data based on the obtained compensation coefficient, and drive the light emitting element based on the compensated gray level.