A bracket for securing a pulley or deflection ramp to a guide rail of a window regulator. The bracket having: a main body portion; a pulley or ramp support extending away from the main body portion and forming a rotational pulley axis or a ramp attachment; and a flange for transferring loads applied to the pulley or the deflection ramp, wherein the main body portion extends over a top portion of the pulley or deflection ramp and the flange extends away from a distal end of the main body portion.