Methods, systems, and computer programs are presented for expanding a job search that includes an industry by adding other similar industries. A method identifies job titles of members in a social network and performs, utilizing a machine-learning program, semantic analysis of the job titles to identify similarity coefficients among the job titles. The machine-learning program utilizes social network data to identify the similarity coefficients. Further, the method includes an operation for receiving a job search query, from a first member, including a query job title, and for expanding the job search query with job titles that are similar to the query job title. The method further includes operations for executing the expanded job search query to generate a plurality of job results, and for causing presentation on a display of one or more of the top job results.