An information processing apparatus includes a storage unit configured to store therein address book information in which at least tag identification information for identifying a wireless tag that indicates a medium capable of performing wireless communication and personal information on a user are associated with each other, a tag identification information acquiring unit configured to acquire the tag identification information, a face information acquiring unit configured to refer to the address book information, and when face information on the user is not associated with the tag identification information, acquire the face information based on a captured image that is obtained by capturing an image of an imaging range corresponding to a range in which the tag identification information can be acquired, and a registration control unit configured to control registration of the face information in the address book information in association with the tag identification information.