Single button selection to facilitate actions in a communications network are provided herein. In one embodiment, a method can comprise facilitating, by a network device of a wireless network and comprising a processor, a first transmission of a multimedia content stream to a communications device. The multimedia content stream can comprise a main content item and a supplemental content item that supplements the main content item. The method can also include in response to a request from the communications device for additional information related to the supplemental content item, facilitating, by the network device, a second transmission, to the communications device, of data that comprises the additional information. Based on an indication, received from the communications device, of an acceptance of the data related to the supplemental content item, the method can include facilitating, by the network device, an action related to the supplemental content item.