A user interface operated via at least one consumer computing device, a database, and at least one host computer processor, provide an electronic commerce (eCommerce) environment for secured transactions between consumer and vendor members subscribed to the environment. Digital product images are scaled into digital images of environments of intended use for virtual reality observation. Tags to product representations or other features of media performance transmissions are scanned by consumer members for product purchasing, saving for later purchase, and/or sharing with other consumers (e.g. via social networks). Consumers create their own consumer product store with an inventory of items saved within the environment database for later purchasing or sharing. Original vendors initially providing items saved by consumers are rewarded commissions if later purchased from other vendors. Sharing saved items between consumers is also rewarded and provides an efficient B2C2C sCommerce environment and marketplace centered on products and driven by consumers.