Provided are a display device drive method and a display device, both of which allow a pixel circuit to be discharged without leaving any electric charge in an OFF sequence for powering off the display device.During an OFF sequence period, a first node N1 is set to a first ground potential Vgnd1, which is a potential higher than an initialization potential Vini. As a result, even when a second ground potential Vgnd2 is supplied through a data line Dj to a second conductive terminal of a drive transistor T1, a gate terminal of the drive transistor T1 is not charged with a gate-to-source voltage Vgs. Therefore, an organic EL display device 1 is powered off with the gate terminal of the drive transistor T1 being charged with the first ground potential Vgnd1 leaving no electric charge in a pixel circuit 11 after the power off.