Systems and methods are disclosed for search-initiated content updates. In one implementation, a search query is received from a user. The search query is processed to determine a content update parameter that reflects a projection of content updates associated with the search query. A content presentation specification that defines an aspect of a presentation of search results associated the search query is generated. The content presentation specification is provided to a content presentation interface that executes on a device associated with the user. A first content update instance is generated based on the content update parameter. Based on the first content update instance, a content update is identified. The identified content update is provided to the content presentation interface that executes on the device for presentation in accordance with the content presentation specification.