Disclosed in some examples are methods, systems, devices, and machine-readable mediums for determining states of content characteristics of electronic messages. In some embodiments, the probability of the states of the content characteristics of electronic messages are determined. Some embodiments determine a scores for states of content characteristics. Some embodiments determine a score for electronic messages for content characteristic diversity and inclusion based on a probability of a gender-bias state, a probability of a gender-neutral state, and a probability of not applicable to gender-bias state or gender-neutral state. In some embodiments the probabilities are determined based on a natural language model that is trained with data structures that relate training phrases to states of content characteristics.