A graphical user interface presents an image to a user and two labeled axes of that image corresponding to evaluations by the user of the image or of something represented by the image. The user moves a computer mouse or other input device to select a single location on the image. The display screen provides immediate feedback to the user of the location currently being pointed to by the input device, such as the x and y coordinates currently being moused over. The user then selects the location on the screen being pointed to, thus inputting his two dimensional evaluation. Optionally, based on the user's multidimensional evaluation, commercial offers such as coupons can then be presented to the user based on the user's likes and dislikes.