Invention Grant
- Patent Title: Systems and methods for location-based advertising
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Application No.: US13714185Application Date: 2012-12-13
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Publication No.: US10915926B2Publication Date: 2021-02-09
- Inventor: Patrick Allan McDevitt , G. Duane Gearhart , John Patrick O'Dwyer
- Applicant: MapQuest, Inc.
- Applicant Address: US CO Denver
- Assignee: MapQuest, Inc.
- Current Assignee: MapQuest, Inc.
- Current Assignee Address: US CO Denver
- Main IPC: G06Q30/02
- IPC: G06Q30/02

Abstract:
Systems and methods are provided for location-based advertisements. In accordance with one exemplary implementation, a method is provided for providing advertisements to a user of a navigation system. The method may include identifying high-value intersections in a map. The method may also include identifying, based on the high-value intersections, a set of landmark locations and associating the landmark locations with the high-value intersections in a database. The method may also include detecting at least one of the high-value intersections in a route requested by the user. The method may also include presenting, on a device of the user, an advertisement associated with at least one landmark location while presenting maneuver information for the at least one high-value intersection.
Public/Granted literature
- US20140006160A1 SYSTEMS AND METHODS FOR LOCATION-BASED ADVERTISING Public/Granted day:2014-01-02
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