An image forming apparatus includes: an image holding section; a transfer section that has a transfer member, applies a transfer electric-field to a transfer region between the image holding section and the transfer member, and electrostatically transfers an image held by the image holding section onto a recording medium; contact sections that act as electrodes to ground while being in contact with the recording medium; a humidification section that is provided upstream of the transfer region and humidifies the recording medium; a first control section that performs control without humidification by the humidification section; a second control section that performs control to cause the humidification section to humidify the recording medium; and a selection section that selects the first control section or the second control section depending on a type of the recording medium.