An image display system includes an image acquisition unit which acquires an image, an area setting unit which sets a plurality of viewing areas to which the image is to be assigned according to a direction of the image, an image assignment unit which assigns the image to each of the plurality of viewing areas, an operation determination unit which discriminates an operation in a first viewing area among the plurality of viewing areas each having the image assigned thereto, and a display control unit which displays the image in the first viewing area and the image in a second viewing area other than the first viewing area among the plurality of viewing areas concurrently based on a result of the discrimination by the operation determination unit.