A computing device obtains multimedia content relating to a user of the computing device and generates a user interface. In a first mode of operation, the user interface displays a plurality of graphical thumbnails each depicting a cosmetic result, each graphical thumbnail corresponding to a cosmetic template, each of the plurality of cosmetic templates comprising a listing of cosmetic effects utilized for achieving each corresponding cosmetic result. A selection is obtained from the user of one or more graphical thumbnails to select one or more cosmetic templates. Responsive to operating in the second mode of operation, a corresponding listing of cosmetic effects is displayed for each of the one or more selected cosmetic templates and obtaining selection of one or more of the displayed cosmetic effects. Responsive to exiting the second mode of operation, the selected one or more cosmetic effects from the one or more selected cosmetic templates is applied to each of the plurality of cosmetic templates to generate updated cosmetic templates.