A people-flow-estimation device includes a person-count-estimation unit for estimating the number of people included in a partial area of an image; a crowd-direction-estimation unit for estimating the direction of a crowd in the partial area; a movement-amount-estimation unit for estimating the amount of movement in the partial area; and a generation unit for extracting a partial area where people exist from a plurality of partial areas on the basis of the number of people and generating, on the basis of the number of people, the extracted partial area, and the direction and movement amount of a crowd associated with the partial area, people's flow information relating to a people's flow representing the flow of people in the partial area.