- Patent Title: Systems and methods for providing cross-network event attribution
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Application No.: US15836586Application Date: 2017-12-08
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Publication No.: US10979284B2Publication Date: 2021-04-13
- Inventor: Ryan Elmquist , Lianxiao Qiu , Rahul Oak
- Applicant: GOOGLE LLC
- Applicant Address: US CA Mountain View
- Assignee: GOOGLE LLC
- Current Assignee: GOOGLE LLC
- Current Assignee Address: US CA Mountain View
- Agency: Foley & Lardner LLP
- Main IPC: H04L12/24
- IPC: H04L12/24 ; H04L29/08 ; G06Q30/02 ; G06F15/163 ; G06F16/9535 ; G06F16/00

Abstract:
Systems and methods that may be used to provide cross content network event attribution are provided. One method includes receiving, by a coordination server, an event attribution request for a second event from an attribution server, the second event is an online activity performed by a user via one of a plurality of user devices after a first event, the first event is another online activity performed by the user via one of the plurality of devices. The method includes determining, by the coordination server, whether the second event is attributable to the first event.
Public/Granted literature
- US20180316546A1 SYSTEMS AND METHODS FOR PROVIDING CROSS-NETWORK EVENT ATTRIBUTION Public/Granted day:2018-11-01
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