The presently disclosed subject matter is generally directed to a fishing lure for use in attracting and catching fish. Particularly, the lure includes a lure head defined by a main body, a neck, and a connector. The main body includes a rounded first end that allows the lure to easily move through the water. The main body also includes a second end that is operably connected to the neck. The neck houses a plurality of rings that circumferentially surround the neck. In use, the rings make noise as the lure moves through the water. A skirt attaches to the connector and provides an additional attraction for fish. The lure is therefore designed to attract fish by sight and sound senses.