A layline labeling process includes providing a layline material including a carrier film and a plurality of ink regions applied to the carrier film; applying a laser to laser-treat the ink side of the layline material to remove a first portion of ink to form a pattern of labeling; applying the laser treated layline material to a product with the ink side against the product; curing the product; and removing the carrier film after curing, wherein a second portion of ink of the ink regions of the laser treated layline material not removed by the laser treatment remains bonded to an outer layer of the product. Because of the laser treatment to form the pattern of labeling where the ink has been removed from the carrier film, the labeling is visible by the contrast of the outer layer of the product where the ink was burned away, against the remaining ink that has bonded to such outer product layer during curing.