A system and method for controlling an in-vehicle infotainment system to control content in using a primary display includes a mobile device and the in-vehicle infotainment system in communication with the mobile device. The in-vehicle infotainment system comprises the primary display and a first secondary display. The in-vehicle infotainment system receives a first content selection signal for a first content. The first secondary display displays the first content in response to the first content selection signal. The primary display displays a content identifier corresponding to the first content.